Introduction to Nonprofit Media Relations
A strong communications strategy is essential to strong organizational performance. Mark will help you refine your communications to increase impact, and share ideas on how to build relationships with journalists to make sure your story gets heard.
In this highly interactive session, you will learn:
- What makes news;
- The right way to explain your mission to a mass audience;
- How data can be turned into interesting news stories; and
- How to build relationships with the journalists who can tell your story to the community.
Mark will use his expertise to help you to refine your communications and marketing strategy, build relationships, and plan for publishing material for diverse audiences.